Desnuda Tequila Backs Boyd After KATHERINE LEGGE Cup Series Program

March 31, 2026

• KATHERINE LEGGE previously ran Desnuda-backed limited Cup and Xfinity starts in 2025, establishing the brand’s NASCAR presence before this expanded Truck Series program with Boyd.
• Desnuda steps up commitment with primary sponsorship on Boyd’s No. 76 Silverado for nearly one-third of 2026 Truck schedule, debuting Friday at Rockingham’s Black’s Tire 200.
• Partnership targets authentic brand alignment between organic tequila producer and grassroots racing effort, with CEO citing Boyd’s grit matching brand values after LEGGE’s successful introduction.

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