Claire Lang
NASCAR racing // North Carolina
Claire B. Lang became NASCAR’s “First Lady of Radio” over three decades, earning respect as motorsports’ most trusted female voice through expert commentary on major networks.
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Regarding my journey with Robert D. Raiford, it taught me resilience and rising professionalism early in broadcasting.
I’m proud to have been part of giving General Mills their first NASCAR win sponsorship.
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FULL BIO: Claire Lang
Claire B. Lang carved out her place in motorsports not behind the wheel, but behind the microphone, becoming NASCAR’s most recognizable female voice and earning the title “The First Lady of NASCAR Radio.” For over three decades, she’s been the insider bringing fans closer to the sport they love, proving that you don’t need to drive 200 mph to make your mark in racing.
EARLY YEARS
Born into athletic royalty, Claire had sports running through her veins from day one—her father, John Bennett, was a silver medalist in the long jump at the 1956 Summer Olympics. Growing up with an Olympic athlete for a dad certainly didn’t hurt when it came to understanding the dedication and precision required in competitive sports. She graduated from the University of Wisconsin-Eau Claire in 1976, though her path to motorsports wasn’t exactly a straight line from the diploma to the racetrack.
OTHER INTERESTS
While Claire’s professional life has been deeply rooted in motorsports media, details about her personal hobbies and interests outside of racing remain largely private. What we do know is that she’s managed to balance a demanding career in sports broadcasting with family life in North Carolina, suggesting someone who values both professional excellence and personal relationships.
EARLY SUCCESS
Lang’s entry into motorsports came through the back door of public relations rather than racing itself. She started as a PR manager at Carowinds Theme Park, eventually climbing to national PR director—a role that connected her to motorsports events and the broader entertainment industry. Her big break came when she began working with *The John Boy & Billy Show*, where she cut her teeth in radio broadcasting and learned to hold her own in the male-dominated world of sports media. One particularly memorable moment involved working with the legendary Robert D. Raiford, where she proved her mettle and showed she could handle the pressure of live radio.
NOTABLE ACHIEVEMENTS
- 1976: Graduated from University of Wisconsin-Eau Claire[1]
- 1996: Began career as NASCAR reporter and radio host[2]
- 2017: Served as narrator for main challenges in NASCAR Heat 2 video game[1]
- 2023: Concluded role hosting SiriusXM Satellite Radio’s “Dialed In”[4]
INSPIRATIONS
Claire’s athletic legacy clearly stems from her father’s Olympic achievements, which likely instilled in her an appreciation for competitive excellence and the dedication required to succeed at the highest levels. While she hasn’t publicly detailed specific racing drivers or celebrities who inspired her career path, her respect for the sport and commitment to honest, transparent coverage suggests she’s motivated by the integrity of competition itself.
REPUTATION
In an industry where women have historically struggled to gain credibility, Claire earned hers the hard way—through knowledge, persistence, and an unwavering commitment to the sport. Known for her insider access to the NASCAR garage and her ability to deliver expert commentary with both authority and accessibility, she’s respected by peers and fans alike. Her appearances span major networks including TBS, Fox Television, Inside NASCAR, and Sky Sports in Europe, cementing her status as one of the most trusted voices in motorsports journalism. Perhaps most importantly, she’s paved the way for other women in racing media, proving that expertise trumps gender every single time.
FUTURE GOALS/PLANS
With her departure from SiriusXM’s “Dialed In” at the end of 2023, Claire’s next chapter remains unwritten. While she’s been tight-lipped about specific future plans, her three-decade commitment to NASCAR suggests retirement might not be in the cards just yet. Whatever comes next, it’s safe to say she’ll continue to be a force in motorsports media.
References:
Wikipedia – Claire B. Lang
Speed Couch Interview
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Sportscasting Profile
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