TAYLOR FERNS Launches Strategic Consulting Firm For Motorsports Industry

May 29, 2026

• Sprint car driver TAYLOR FERNS debuts FERNS & CO., a strategic consulting firm targeting motorsports and broader industries with services spanning business development, partnership cultivation, and long-term growth planning.
• The firm leverages FERNS’ cross-disciplinary background in business, law, and operations to deliver strategic planning, relationship management, and opportunities navigation for clients seeking meaningful industry connections.
• Recent FERNS & CO. projects include multi-million-dollar partnership facilitation, driver career counseling, brand development initiatives, business planning, and strategic introductions connecting organizations with growth opportunities.

motorsports business, racing industry, sprint cars