HAILIE DEEGAN Crosses Into F1 World at Monster Energy Austin Pop-Up Event

October 17, 2025

• HAILIE DEEGAN made her first foray into F1 territory at Monster Energy’s Austin pop-up event with Lando Norris, checking off what she called an F1 bucket-list item. The 23-year-old documented the experience in a YouTube vlog, clearly thrilled to be part of the F1 festivities in America and hang out with the McLaren championship contender promoting his signature Zero Sugar drink.
• The event showcased motorsports’ crossover appeal as three racing worlds collided – F1’s Norris, motocross champion Haiden Deegan, and open-wheel rookie HAILIE DEEGAN all representing Monster Energy. We got to see Norris learning dirt bike burnouts from Haiden before executing a picture-perfect double-burnout for the fans, proving that good racing skills translate across disciplines.
• DEEGAN’s 2024 season tells a familiar story we’ve seen too often – a promising female driver facing an uphill battle in a new series. After becoming the first woman to win in ARCA Menards and competing in NASCAR’s top feeder series, her rookie Indy NXT campaign with HMD Motorsports was reportedly underwhelming, leading to speculation about a return to NASCAR Trucks in 2026.

circuit of the americas, indy nxt, mclaren f1, monster energy