HAILIE DEEGAN Launches 4th of July Sale While Fighting Through Indy NXT Debut

July 5, 2025

by Vignesh Kanna // from www.sportskeeda.com

• HAILIE DEEGAN is mixing business with racing this holiday weekend, launching a 20% off Independence Day sale on her merch store while competing at Mid-Ohio’s Grand Prix. It’s smart branding during what’s been a rough stretch – she finished dead last in Friday’s Practice 1, continuing a pattern that has her struggling to crack the top 10 in her debut Indy NXT season.
• The numbers tell a story we’ve seen before: DEEGAN’s best finish sits at 14th from her St. Petersburg debut, and she’s been running 16th or worse lately. With 7 races left in her 14-race season, she’s facing the familiar challenge of proving herself all over again in a new series after her Xfinity stint ended abruptly when AM Racing cut ties mid-season due to poor results.
• What’s refreshing is how DEEGAN continues pushing back against the “daddy’s money” narrative that follows her everywhere. She’s been clear that her sponsorship hustle – not family funds – drives her career, leveraging social media to add value for sponsors in ways that traditional racing metrics can’t capture. It’s the reality for most drivers, but especially women who have to work twice as hard to prove their worth beyond the family name assumptions.

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